Workshop in Electronic Press Kit (EPK)

We are hosting a workshop that brings it all together: A workshop on creating a complete, clear, and professional electronic press kit (EPK).

What is an EPK? What should it include? How should it look? How do I share it? Is one EPK enough, or should I have multiple versions? Why not just write a traditional press release? What’s the difference?

By the end of this workshop, you’ll have answers to all these questions and a clear understanding of what an EPK should look like, where and how to build it, and how to ensure it includes everything a recipient needs to easily understand your story and style—whether that’s a journalist, a venue/festival, a record label, or a potential manager/agent.

Attending this workshop will give you the opportunity to think creatively and take a step ahead in your professional field.

The workshop is designed for artists and professionals working in the music industry in any capacity (record labels, concert organizers, publishing, managers, etc.).

By the end of the workshop, you will have a clear, well-structured, and professional EPK that is ready to use!

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Duration: 6 hours (including breaks)
March 14: 17:00 – 20:00
March 15: 11:00 – 14:00
Location: Perlan

Registration required!
Deadline to sign up: March 9

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Rosanna Connolly is a PR professional who has worked in the entertainment industry for the past decade. She started at Universal Music’s Mercury Records and Virgin EMI, quickly falling in love with the world of marketing and communications, working on major campaigns. In 2018, she joined Apple to lead PR for Apple Music and Apple Podcasts in the UK & Europe before moving to Platoon as Head of Artist Communications. She now runs her own PR company, Morena Comms, working with major talents across genres and borders.

Mary Mandefield is a journalist, broadcaster, and commentator dedicated to amplifying new creative voices across music and culture. She currently hosts the Early Breakfast Show on Hits Radio, one of the UK’s fastest-growing radio stations, and has worked with major platforms like BBC Radio 1Xtra and Channel 4. Outside of broadcasting, Mary is the founder of Making Moves, supporting emerging creatives in media. Passionate about advocating for underrepresented talent, she has led impactful conversations with artist-activists and industry innovators, making her a respected voice in contemporary media. Whether through documentaries, curated discussions, or events, she strives to bridge the gap between grassroots creativity and mainstream recognition.

This event is organized by FMX, Tutl, and Tórsgøta.

See more at Tímin.fo